ASM Comparison

HailBytes ASM vs Palo Alto Cortex Xpanse

A self-hosted EASM alternative for teams that want continuous external recon without a Cortex XSIAM commitment, or that need scan ownership and white-label deliverables.

TL;DR

Cortex Xpanse (the rebranded Expanse acquisition) is enterprise EASM tightly integrated with Cortex XSIAM and the broader Palo Alto Networks platform. List prices are firmly enterprise-tier. HailBytes ASM is a self-hosted alternative that runs the recon pipeline inside your own AWS or Azure account, priced on infrastructure rather than as a Cortex module.

  • Pick HailBytes ASM if you don’t want a Cortex platform commitment, need white-label deliverables, want unlimited scans at a flat VM cost, or need full data residency.
  • Stay with Cortex Xpanse if you’re already a heavy Palo Alto / XSIAM customer and want EASM data correlated with XDR telemetry inside the same platform.

Pricing & Cost Model

DimensionHailBytes ASMCortex Xpanse
Pricing axisInfrastructure ($0.24/vCPU/hour)Per IP / per asset (enterprise tier)
Annual cost (small surface)$5,880 (4 vCPU, ASM’s documented minimum; $8,400 list), all-in $8,520 committed and $11,040 at list$50,000+ entry
Annual cost (mid surface)$11,760–$23,520 (8–16 vCPU; $16,800–$33,600 list)$100,000–$250,000
Annual cost (Fortune 500 surface)$23,520–$47,110 (16–32 vCPU; $33,600–$67,300 list)$500,000+
Free trial30 days via AWS / Azure MarketplaceSales-led demo / pilot
Procurement pathCloud marketplace (counts toward EDP / MACC)Direct PAN contract

HailBytes figures are the 1-year commitment price (delivered as an AWS or Azure private offer, not a discount on the published meter) with list alongside, so the comparison sits on the same annual-contract basis as the competitor column. The meter covers software only; the VM, storage, and networking run in your own cloud account and are billed separately at roughly $35/vCPU/month, $220/month at 4 vCPU, $280 at 8, $560 at 16, and $1,120 at 32, so scale that line to the size on the row you are reading.

Our cost steps with the size of the surface rather than scaling per asset, so every comparison on this page is calculated all-in against the rung that fits. 4 vCPU is ASM’s documented minimum and suits a small, stable surface (about $8,520/year all-in on a 1-year commitment, $11,040 at list). 8 vCPU is the size ASM’s own hardening guide names Production (recommended) and covers 10 to 50 scheduled scans a day ($15,120 / $20,160). 16 vCPU covers 50+ scans a day ($30,240 / $40,320). Quote 4 vCPU only where the surface genuinely is small and stable; 8 vCPU is the size we recommend for production. Full pricing.

Sizing above 8 vCPU: ASM sizes its scan worker from the host, so a larger instance scans proportionally faster: a 16 vCPU deployment gives the scan engine twice the cores an 8 vCPU one does. Instances deployed before August 2026 pick this up on the next update, when the installer rewrites the worker limits to match the machine.

Architecture & Control

DimensionHailBytes ASMCortex Xpanse
DeploymentSelf-hosted in your AWS / Azure accountSaaS (PAN-hosted)
Source code accessShips with the deployment; auditable under NDAClosed source
Data residencyWhatever cloud region you pickPAN-controlled regions
Custom scan logic / wordlists✅ Full control
Per-tenant isolationOne VM per tenantMulti-tenant SaaS

Capability Comparison

CapabilityHailBytes ASMCortex Xpanse
Subdomain enumeration✅ Multi-source
Internet-wide scan dataset🟡 Active scans only✅ Global scan dataset
Active port & service scanning
CVE matching
XDR / SIEM correlation🟡 Bring your own SIEM✅ Native XSIAM (key differentiator)
Active Attack Surface Reduction (ASR)🟡 Findings + Jira/Slack routing✅ Auto-remediation playbooks
Unlimited scans🟡 Tier-based
Custom wordlists✅ Unlimited
AI-powered analysis✅ OpenAI + Ollama (local GPU)✅ Cortex AI
MCP server / AI-agent tooling✅ Built-in (Claude / Cursor / Windsurf)
Government cloud (GovCloud / Azure Gov)✅ Both🟡 Limited
White-label for client deliverables✅ Built-in

See It in the Product

Xpanse is bought as part of the Cortex platform. These two screens are the standalone equivalent, running in your own tenancy.

HailBytes ASM project dashboard with severity KPI tiles, a triage queue and per-target risk scores
Per-project dashboard, one per customer or business unit.
HailBytes ASM SIEM and ticketing integrations listing Splunk, Sentinel, syslog CEF, Jira, ServiceNow, GitHub and GitLab
Fan-out to Splunk, Sentinel, syslog CEF and ticketing without an XSIAM licence.

Captured from a running instance. See all 48 screens →

When HailBytes ASM Wins

  • You don’t want a Cortex/XSIAM commitment. Xpanse’s value compounds inside the PAN platform; standalone is hard to justify against a self-hosted alternative.
  • MSSPs and pen-test firms. A flat per-instance cost and white-label output are what make resold continuous monitoring profitable to package.
  • Government and regulated industries. AWS GovCloud and Azure Government deployments keep scan data inside the tenancy you already control.
  • AI-agent recon workflows. A built-in MCP server lets Claude, Cursor, and Windsurf drive scans and finding triage from the IDE.

When Cortex Xpanse Wins

  • Heavy PAN / XSIAM customers. Native correlation and the ASR auto-remediation playbooks are real differentiators.
  • Fortune-500 scale orgs with the procurement appetite for PAN’s pricing tier.
  • Existing PAN contract spend that absorbs the Xpanse SKU at marginal cost.

Try HailBytes ASM

The marketplace listings on AWS and Azure each include a 30-day trial that covers the underlying VM.

Deploy from Marketplace ASM Product Details Full Comparison Matrix

Related Comparisons

Other enterprise and platform-vendor EASM products usually evaluated alongside Cortex Xpanse:

See HailBytes ASM in Action

Skip the slide deck. Watch the product run end-to-end before you book a call.

HailBytes ASM product demo video thumbnail

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